Part 1
Questions 1-5
Choose the correct answer, A, B, C or D.
Write your answers in boxes 1-5 on your answer sheet.
Questions 6-10
Complete the sentences below with words taken from Reading Passage 1.
Use NO MORE THAN THREE WORDS for each answer.
Write your answers in boxes 6-10 on your answer sheet.
Warm air leaves the offices through 6
The warm air leaves the building through 7
Heat from the sun is prevented from reaching the windows by 8
When the outside temperature drops 9 bring air in from outside.
On cold days 10 raise the temperature in the offices.
Questions 11-13
Answer the question below, using NO MORE THAN THREE WORDS from the passage for each answer.
Write your answers in boxes 11-13 on your answer sheet.
Which three parts of the Eastgate Building reflect important features of Zimbabwe’s history and culture?
Part 2
Questions 14-19
Reading Passage 2 has ten paragraphs A-J
Choose the correct heading for Paragraphs B-G from the list of headings below.
Write the correct number (i-x) in boxes 14-19 on your answer sheet.
| List of Headings | ||
| i. | A description of the procedure | |
| ii. | An international research project | |
| iii. | An experiment to investigate consumer responses | |
| iv. | Marketing an alternative name | |
| v. | A misleading name | |
| vi. | A potentially profitable line of research | |
| vii. | Medical dangers of the technique | |
| viii. | Drawbacks to marketing tools | |
| ix. | Broadening applications | |
| x. | What is neuromarketing? | |
Paragraph B 14
Paragraph C 15
Paragraph D 16
Paragraph E 17
Paragraph F 18
Paragraph G 19
Questions 20-22
Look at the following people (Questions 20-22) and the list of opinions below.
Match each person with the opinion credited to him.
Write the correct letter A-F in boxes 20-22 on your answer sheet.
| List of opinions | ||
| A. | Neuromarketing could be used lo contribute towards the cost of medical technology. | |
| B. | Neuromarketing could use introspection as a tool in marketing research. | |
| C. | Neuromarketing could be a means of treating medical problems. | |
| D. | Neuromarketing could make an existing problem worse. | |
| E. | Neuromarketing could lead to the misuse of medical equipment. | |
| F. | Neuromarketing could be used to prevent the exploitation of consumers. | |
Steven Quartz 20
Gary Ruskin 21
Tim Ambler 22
Questions 23-26
Complete the summary below using words from the passage.
Choose ONE WORD ONLY from the passage for each answer.
Write your answers in boxes 23-26 on your answer sheet.
Part 3
Questions 27-32
Do the following statements agree with the information given in Reading Passage 3?
In boxes 27-32 on your answer sheet write
| TRUE. | if the statement agrees with the information | |
| FALSE. | if the statement contradicts the information | |
| NOT GIVEN. | If there is no information on this |
When Peter Osbeck visited Ascension, he found no inhabitants on the island. 27
The natural vegetation on the island contained some species which were found nowhere else. 28
Joseph Hooker assumed that human activity had caused the decline in the island's plant life. 29
British sailors on the island took part in a major tree planting project. 30
Hooker sent details of his planting scheme to a number of different countries. 31
The bamboo and prickly pear seeds sent from England were unsuitable for Ascension. 32
Questions 33-37
Write the correct letter A-G in boxes 33-37 on your answer sheet.
The reason for modern conservationists’ concern over Hooker's tree planting programme is that 33
David Wilkinson says the creation of the rainforest in Ascension is important because it shows that 34
Wilkinson says the existence of Ascension’s rainforest challenges the theory that 35
Alan Gray questions Wilkinson’s theory, claiming that 36
Additional support for Wilkinson's theory comes from findings that 37
| A. | other rainforests may have originally been planted by man. | |
| B. | many of the island's original species were threatened with destruction. | |
| C. | the species in the original rainforest were more successful than the newer arrivals. | |
| D. | rainforests can only develop through a process of slow and complex evolution. | |
| E. | steps should be taken to prevent the destruction of the original ecosystem. | |
| F. | randomly introduced species can coexist together. | |
| G. | the introduced species may have less ecological significance than the original ones. |
Questions 38-40
Choose the correct letter, A, B, C or D
Write your answers in boxes 38-40 on your answer sheet.